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When you told your Family that you are starting a business... What did they say?

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When you told your Family that you are starting a business... What did they say?
My husband was a bit apprehensive because of my eCommerce store not working out. With the day job plus overtime, I couldn't physically pack any more stuff to ship out. That created an income cap that I couldn't get past and with me not able to be in the business to train staff, hiring someone wasn't an option.

So, I tried to keep doing it all by myself for a little while longer but I just burned out. I was selling a mix of livestock, which can't be sold through Amazon FDA, so automating the shipping didn't work either. Over time the market changed as well and the competition picked up considerably. In order to stand out, I should have changed my marketing strategy but I wasn't willing to do that. At the time I wanted a business where I could hide behind the screen.

Also, depending on our situation and the stuff or services we want to sell we need to carefully look at our options but in my case I was kept so busy all day that I couldn't see the forest for the trees anymore.
eCommerce isn't for everyone and it can be especially difficult if you sell fresh goods with a short shelf life. I started that business so I could, at some point, stop being on my feet all day but it did the exact opposite. That's why I closed that business after 7 years and started my transition into coaching. It was a long road because I had to change most of the marketing.

The marketing in coaching is proactive - people want to see us and it's hard because we have to overcome our fear of being seen, money blocks and a whole bunch of other stuff.

But I didn't need a warehouse and stock anymore and I wasn't on my feet at all hours anymore. I could comfortably do it all after work without shipping deadlines and all the other limiting stuff.

But this isn't about eCommerce or even my business in particular. It's about the things the experience teaches us about business and ourselves - of going out there and trying it out at least, even if it fails. In my previous business, I let others dictate my schedule out of fear of losing the customers, even though I knew it wouldn't work long term.

Don't let others bend who you are to suit them. You'll be miserable and that's not why you went into business in the first place. If you are like me, you want to reduce your work hours but still earn enough to live comfortably, without stress and spend the time we've gained back with friends, family or other things we enjoy doing.

So, don't let anyone tell you that you can't do something. They are just scared and a bit jealous that you are going after your dream. Step 1 / Version 1 of that dream doesn't always work out but it brings you closer to your Grand Vision to make that positive impact, others in your circle are too afraid to make.

Steps 1 and 2 of your journey are not failures, they are expansions to open the doors for the future you. So, take these small hurdles, learn from them and continue on your journey.

If we want to make a difference we need to do what 99% of people on blue planet Earth aren't doing - that is standing up for what we believe in and taking action towards our vision.

That's it from me for now. Have a great day - Monique Parker out.

PS: If you'd like some Support in building your Business and Messaging Ecosystem, my free training "Demand Creation Philosophy" will help you achieve that fast.
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Meet your Mentor
Monique Parker
Monique is the CEO of Monique Parker Mentoring - Done4UMarketing LTD.
New & Struggling Entrepreneurs, Coaches, Speakers, Service-Based Biz Owners and Professionals hire her for support in Building Their Sustainable Information Businesses through her Program "Experience to Income Accelerator".
So your Ideal Clients Find you and you Finally have more Time in your  Day and Get Off the 9 to 5 Hamster Wheel!
You'll do this by Discovering your Client Attracting Story & Message, Create your 6 Figure Program or Service, Streamline Client Enrollment and More!
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